Greenpeace – Save Scott Reef
Scott Reef is a pristine marine environment off the Kimberley coast in WA. It is a reef teeming with unique biodiversity, including vulnerable green sea turtles and endangered pygmy blue whales. This natural wonder is under threat from Woodside’s Burrup Hub mega-gas project.
I worked with Greenpeace to brand and develop a campaign to ‘Save Scott Reef’ – a brand and look and feel that could be used across digital and print assets.
It could be used unbranded (using Greenpeace colours) for grassroots comms, and also be branded Greenpeace as the campaign developed momentum.